Sanrio characters are one of the biggest trends right now, and it makes sense as to why - who wouldn’t love this adorable cast of quirky animals? From theclassic Hello Kittyto more obscure characters like Badtz-Maru, there are so many Sanrio characters that there’s bound to be at least one or two that appeal to everyone.
There is also a ton of merch for these characters, from shirts and home decor to plushies and everything in between! We’ve compiled some of the best-reviewed and most popular items here from a variety of Sanrio properties!

Sanrio x My Hero Academia Travel Cosmetic Bag
Hello Kitty And Friends Ceramic Mug
If you’re able to’t pick a favorite Sanrio character, rep a whole bunch of them with this mug! This BPA-free ceramic mug features a fun and colorful mural of some of Sanrio’s most popular characters, making it a perfect addition to the kitchen of everyone who loves Hello Kitty and all her friends.
Hello Kitty Strawberry Milk Throw Blanket
Stay warm this winter with this adorable throw blanket featuring Hello Kitty and a strawberry milk design. The blanket features a plush sherpa wool on one side, making it perfect for cuddling under with a warm drink on a cold day.
Gudetama in Shell Funko Pop!
This Funko Pop! is a collab between Sanrio and Nissin and features everyone’s favorite lazy little egg yolk Gudetama popping his head out of eggshell-shaped ramen bowl. This is perfect for anyone who collects the character, or anyone who’s looking to add something unique to their Funko Pop! collection.
Cinnamoroll Bracelet
Charm bracelets are back in, and what better way to join in the trend than to show off your love for the adorable puppy that was born on a cloud? This beaded bracelet in Cinnamoroll’s signature colors also comes with charms that relate to the character, and it’s perfect for kids and adults alike!
Cinnamoroll Backpack
Not only is this bag completely adorable, it’s also functional! This backpack modeled after Cinnamoroll is perfect for carrying all of your essentials to school, work, or any other adventure you go on. It even comes with a matching Cinnamoroll keychain!
My Melody Nanoblock
If you’re a hands-on type of person, this is the perfect collectible for you! Now you’re able to build your own My Melody figure, complete with her floppy ears and cute bow. It’s a fun project to build, and also works as a great display piece when you’re done!
Dracula Keroppi Plush
Even when it’s not Halloween, it’s fun to see Sanrio characters dressed up in their spookiest outfits! This plush is from a series featuring other characters from the company in Halloween costumes, but this specific Keroppi plush is absolutely fang-tastic in his little cape and top hat!
Pochacco Slippers
Keep your feet safe and warm indoors with these fuzzy Pochacco slippers, in a pretty light green color and featuring a small plush of the character’s face on them. While the Pochacco style is extra adorable, there are also slipper designs of other Sanrio characters available too, so you’re able to get whoever floats your boat!
Sanrio Pochacco Hearts Mini-Backpack
Celebrate your love of Pochacco by taking him everywhere with you on this stylish bag! This Entertainment Earth exclusive is a collaboration with Loungefly and features a heart-inspired design with Pochacco all over. This backpack has a load of pockets for all of your treasures, as well as a cool heart-shaped zipper pull!
Pompompurin Carnival Pencil Case
Sanrio and Loungefly have collaborated to create this gorgeous line of carnival-inspired products, including this Pompompurim pencil case! This bag is made of faux leather and is perfect for carrying your pens, pencils, makeup, or anything else you could think to store in it!
Hello Kitty Cup Noodles Ramen Bowl
This bowl is perfect for all of those ramen fiends who are also huge fans of Hello Kitty! This piece of dishware is big enough to fit a big helping of noodles, soup, or anything else you want to eat in it, and also comes with Hello Kitty-themed chopsticks that rest perfectly in the bowl’s built-in holder.
Hello Kitty Signature Red Headband
Cop Hello Kitty’s style while you do your skincare or makeup routines with this plush headband modeled to look just like the classic character. The design includes her signature bright red bow, and will hold your hair back with ease while you do what you need to do!
Purple Plaid Kuromi Squishmallow
Kuromi has never looked more cuddly than she does with this special edition Squishmallow. This plush features the mischievous bunny in her signature jester hood - with a special purple plaid design instead of the usual black. There are a few other Sanrio Squishmallow designs (including a matching plaid My Melody!), so there’s something for everyone!
Badtz-Maru Customizable Keychain
Perfect for fans of the grumpy penguin, this Badtz-Maru keychain is customizable, so you can put your own pictures or designs into it and make it totally your own! There are also keychains for various other Sanrio characters, so you can find one that works for you!
Badtz-Maru Naruto Funko Pop!
This one’s for the anime fans! This Funko Pop! is a collaboration between Sanrio and Naruto and features Badtz Maru dressed up as (quite fittingly) Maru from Naruto, and there’s also a matching Hello Kitty as Naruto figure if you want to complete the set!
You may not have expected this type of crossover to appear on this list, did you? This cosmetic bag is one of several products based on a crossover betweenMy Hero Academiaand characters owned by Sanrio, including Hello Kitty. This bag is a perfect gift for any loved one who is looking to carry their cosmetics during travel. It is produced by Bioworld and features several Sanrio characters dressed inMy Hero Academiacostumes, making this the ultimate crossover.

FAQs
Where Does the Sanrio Store Ship To?
Currently, the official Sanrio merch website states that it ships to the United States, U.S. Territories (e.g. American Samoa, Guam, the Northern Mariana Islands, Puerto Rico, and the U.S. Virgin Islands), Mexico, and Canada.
How Many Sanrio Characters Are There?
Over the years, Sanrio has created over 450 different characters, though some are more well-known than others. The most popular Sanrio characters are Hello Kitty, Cinnamoroll, Gudetama,Aggretsuko, My Melody, Kuromi, Little Twin Stars, Pochacco, Pompompurim, Keroppi, Chococat, and Badtz Maru.
Sanrio For Everyone!
With the wide variety of Sanrio characters, there’s sure to be one out there that appeals to everyone, and the growing trendiness of the brand means that there is a ton of fun and adorable merch out there for all big Sanrio fans.
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